Newswire

Ad Tolerance & What Consumers Will Exchange for Content
Ad Tolerance & What Consumers Will Exchange for Content

  As the options for content consumption keep growing, consumers must decide what they will tolerate and exchange for programming. The main options for streaming services are: AVOD, advertisement-based video on demand (Hulu) and SVOD, subscription video on demand (Netflix). The difference between the two is whether viewers can watch content uninterrupted or by viewing […]

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2020 Cutting Edge Marketing Trends
2020 Cutting Edge Marketing Trends

  Technology, along with consumer interests and needs, are rapidly and continuously evolving. It’s important for agencies and brands to keep up in order to be effective and break through the clutter. As we approach 2020, tried and true methods will remain, while newer trends will continue to grow in popularity.   Social media has […]

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Celebrity Fan Fest October Event Brings More Stars to San Antonio
Celebrity Fan Fest October Event Brings More Stars to San Antonio

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The PM Group Announces New Client: Respite Care of San Antonio
The PM Group Announces New Client: Respite Care of San Antonio

  We are proud to announce a new partnership with Respite Care of San Antonio. Founded in 1987, Respite Care’s original mission was to provide support for families caring for a child or loved one with developmental disabilities and to enhance the stability and nurturing opportunities of these families. This was provided through community based […]

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Red River Poker Showdown Raises Funds for Local Charities
Red River Poker Showdown Raises Funds for Local Charities

  Saturday, October 12th, The PM Group will host the third Texas Hold’em charitable poker tournament benefiting local charities in 2019. This time around, we’re calling it the Red River Poker Showdown. Knowing just how important the Oklahoma vs Texas game is to attending players, we’ll be showing the game as the tournament takes place, […]

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Thomas J. Henry Promotes Safe and Distraction-Free Driving
Thomas J. Henry Promotes Safe and Distraction-Free Driving

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Make the Call 4 Kids Provides Funds to Worthy Charities
Make the Call 4 Kids Provides Funds to Worthy Charities

  The Make the Call 4 Kids campaign presented by Thomas J Henry launches today, September 9th in an effort to support various charitable organizations throughout South Texas. Through November 10th (or while supplies last), donors can go to MaketheCall4Kids.com, choose their city, and make a donation to a designated charity doing incredible work in […]

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SA YES’ Drive Away for Education Raises Record Funds
SA YES’ Drive Away for Education Raises Record Funds

  The SA YES Drive Away 4 Education Truck Raffle recently ended and the lucky winner, Shirley, has walked away with a brand new Ancira Auto Group 2019 truck. Thanks to the overwhelming participation, with over 2,200 tickets sold, SA YES raised over $171,000 for Title 1 elementary students in San Antonio. This year’s totals […]

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Volunteerism Matters: SA YES Back to Basics Project
Volunteerism Matters: SA YES Back to Basics Project

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Sister Agency, Noisy Trumpet Donates Day of Thrills to Ferrari Kid Families
Sister Agency, Noisy Trumpet Donates Day of Thrills to Ferrari Kid Families

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IHOP Summer Savings Passport with Six Flags Fiesta Texas
IHOP Summer Savings Passport with Six Flags Fiesta Texas

    It’s the hottest time of the year, but that doesn’t stop South Texas families from making summertime memories! Back for the fourth year, IHOP has partnered with Six Flags Fiesta Texas to offer the Summer Savings Passport – scoring big savings on food and fun for the entire family. For just $89.99, customers […]

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Agency Hires Senior Vice President of Creative Services
Agency Hires Senior Vice President of Creative Services

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Volunteerism Matters: Soldiers’ Angels Blanket Drive
Volunteerism Matters: Soldiers’ Angels Blanket Drive

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Win Big! The Drive Away for Education Truck Raffle is Back!
Win Big! The Drive Away for Education Truck Raffle is Back!

  The charitable work that SA YES, Austin YES, and CC YES do wouldn’t be possible without the support of so many kind-hearted individuals willing to donate to their cause. Thanks to the help of our communities, in 2018 all three organizations donated, in total, 39,500 school supply kits to Title 1 elementary school students. […]

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The Power of Connected Collaboration
The Power of Connected Collaboration

The PM Group and Sister Agencies Bring Back Celebrity Fan Fest for Record Event     We live in a connected world – today’s fast-paced economy requires mutually beneficial partnerships to leverage expertise, experience and resources to optimize business success. With the goal of making Celebrity Fan Fest the most exciting 3-day interactive pop-culture fan […]

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User Generated Content as a Means to Expand Brand Loyalty
User Generated Content as a Means to Expand Brand Loyalty

  As consumers continue to dislike strong sales messages and inauthenticity, advertisers are trying to find ways to create positive experiences and connections between brands and customers. That’s where user generated content comes into play.   User generated content is defined by Adweek as any “content related to a brand that is voluntarily produced by […]

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PM Group President Featured in San Antonio Magazine
PM Group President Featured in San Antonio Magazine

Agency president, Fran Yanity, was featured in the June Women to Watch section of San Antonio Magazine. We are so excited to see her accomplishments and community efforts highlighted in the article. You can read the full feature below.       About The PM Group: The PM Group was founded in 1988. For over […]

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Recent Study Shows Traditional Advertising is Still a Priority
Recent Study Shows Traditional Advertising is Still a Priority

  It may be easy to think that most advertising dollars these days are going towards digital, but a recent study by the World Federation of Advertisers shows this isn’t the case. Although brands and marketers see the need to be present in the digital world, they also see the importance and benefits that traditional […]

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Volunteerism Matters: How The PM Group Gives Back
Volunteerism Matters: How The PM Group Gives Back

  The PM Group knows a thing or two about giving back.   Our company culture places importance on giving back to our community and those less fortunate and in need. From first responders to pet charities, from military veterans services to at-risk children, education and family services, The PM Group is here to help. […]

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If You Can’t Beat Them, Join Them: Amazon Partnerships
If You Can’t Beat Them, Join Them: Amazon Partnerships

Kohl’s, like many other companies, recognizes Amazon as the retail powerhouse they are and knows full well they will continue to capture more consumer dollars year over year with their ease of use and product selection. Realizing this, Kohl’s sought out a trial partnership to test whether joining Amazon would give Kohl’s a competitive advantage […]

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