IHOP® Restaurants have announced the kick off of its 12th annual National Pancake Day® campaign – and for one day, the humble, delicious pancake will serve a much bigger purpose. As part of its celebration, IHOP has partnered with three inspiring charities – Children’s Miracle Network Hospitals, The Leukemia & Lymphoma Society, and Shriners Hospitals for Children – with the goal of raising $3.5 million for finding cures and eradicating life-threatening diseases affecting children and families everywhere.
Restaurants in the South Texas and Oklahoma areas will be supporting the Shriners Hospital for Children.
On Tuesday, March 7, from 7 a.m. to 7 p.m. guests can receive a free short stack* of the brand’s world-famous, freshly made buttermilk pancakes at IHOP Restaurants coast to coast. In return, guests are asked to help make a difference by leaving a donation of any size on-check or in-restaurant with all funds going to the charity partners’ local hospital affiliate.
The most anticipated Breakfastarian event of the year, IHOP National Pancake Day is the brand’s signature day of giving and underscores its longstanding commitment to helping families create more moments together. This year, IHOP expects to serve a record-breaking five million pancakes in a single day. “IHOP and our franchisees are honored to partner with leading non-profit organizations like Children’s Miracle Network Hospitals, The Leukemia & Lymphoma Society, and Shriners Hospitals for Children for our National Pancake Day event and help fight serious childhood illnesses” said Darren Rebelez, President, IHOP Restaurants. “Year after year, we look forward to celebrating with our guests and fans, and are amazed by their generosity. Every pancake served on IHOP National Pancake Day has a purpose, and every penny raised goes a long way in making a meaningful, and lasting, impact on so many kids and families in our communities.”
Since launching in 2006, IHOP National Pancake Day has become a pop-culture phenomenon with millions of guests and communities helping IHOP and its franchisees raise $24 million to-date for youth health and wellness organizations. All of the money raised on IHOP National Pancake Day stays local and directly helps children in need.
Now through March 7, guests visiting any IHOP restaurant in the South Texas and Oklahoma area can help support Shriners Hospitals for Children by purchasing a “Wall Icon” to publicly pledge support or donate on check. Select IHOP restaurants will be offering a discount coupon that can be used on a future visit with the purchase of a Wall Icon.**
For more information on IHOP National Pancake Day, including restaurant hours and charity support by restaurant, and please visit www.ihoppancakeday.com.
*Guests can receive one free short stack of buttermilk pancakes at participating IHOP Restaurants nationwide on Tuesday, March 7, 2017 (National Pancake Day) from 7a.m.-7p.m.; some locations hours may vary. Please check with your local IHOP for exact hours of participation. Limit one offer per guest. Dine-in only.
**Guests should check with their local IHOP Restaurant to see about qualifying Wall Icons that include a coupon for a future visit.
ABOUT INTERNATIONAL HOUSE OF PANCAKES, LLC
For 58 years, IHOP has been a leader, innovator and expert in all things breakfast, any time of day. The chain offers 65 different signature, fresh, made-to-order breakfast options, a wide selection of popular lunch and dinner items as well as meals under 600 calories. IHOP restaurants offer guests an affordable, everyday dining experience with warm and friendly service. Today, there are more than 1,700 IHOP restaurants worldwide, including locations in all 50 states and the District of Columbia, Puerto Rico and Guam as well as Canada, Mexico, Guatemala, the Kingdom of Saudi Arabia, Kuwait, the United Arab Emirates, Bahrain, Qatar, The Philippines, and Panama. IHOP restaurants are franchised and operated by Glendale, Calif.-based DineEquity, Inc. (NYSE: DIN) and its affiliates.
ABOUT SHRINERS HOSPITALS FOR CHILDREN
Shriners Hospitals for Children is changing lives every day through innovative pediatric specialty care, world-class research and outstanding medical education. Our 23 facilities, located in the United States, Canada and Mexico, provide advanced care for children with orthopedic conditions, burns, spinal cord injuries, and cleft lip and palate. Learn more at www.shrinershospitalsforchildren.org.